For business, we always look at the return on investment (ROI) for what we invested. Money has come to the biggest part in business calculation. It can be months or years before the profit may comes.
In tennis, when we treat that ROI the same as business, we may be misleading. That is because in tennis there are much more than about money.
When parents made their decision to get their kids involved in tennis, money will have to be calculated into. But the return on that investment in money is not comfirmed in this case. The risk on tennis is much higher. Years of investment may not bring anything to the table. Just to be clear, your kids is not a business tool.
What parents need to understand is on the “Intangible return” of investment. Tennis will make them better in life. Starting at the age of 4 years old, the kids might not be able to return anything at all especially when they drop out at 13 or 14 years old. The 10 years of investment will just vanished that easy when the kids is not continuing playing.
Some parents calculated this investment as a loss for them. While other parents see this as an investment for life.
Even when they stop at the age of 13 or 14, the value in tennis lessons, training and matches are priceless. Kids learn the fundamental of life in tennis. They learn how to deal with frustration, and they learn of how to celebrate winning.
The more beneficial investment in tennis is not in term of financial. It is a form of experience and handling pressure. Kids have this opportunity to get them through years of involving in tennis life. Great parents will try to keep their kids involved in tennis for their whole life. This will be the greatest ever gift to the kids.
In Kangar Perlis, we NTTAAcademy is giving opportunities to parents in giving this gift to their kids.
For parents who are willing to invest for their kids future, it is a perfect place to be. Get them to work hard as early as possible. That work ethics is a one of a kind for kids nowadays. When you invest and hope for that kind of return, it is worth it than getting the ROI in term of money.
It is experience where money can’t buy.


